Online Reputation Management
What a search for your name returns before an interview, and what can be done about it.
At executive level you are searched before you are shortlisted, and again before an offer. The results page is read as evidence — an abandoned profile, a stale bio on a former employer’s site, a photograph from a decade ago, a comment thread you had forgotten, or simply nothing at all where a person of your seniority should have a footprint.
None of that is fatal on its own. What matters is whether the picture is current, consistent and yours, or whether it was assembled by accident over fifteen years.
This is scoped per engagement rather than sold from a rate card, because what needs doing varies enormously — for some people it is an afternoon of tidying, for others it is a sustained piece of work.
The work usually falls into these areas. Which of them apply is what the first conversation establishes.
We search you the way a recruiter would, across engines and platforms, and show you the results page a hiring panel sees. Most people have not looked properly, and are surprised in both directions.
Titles, dates, employers and the story they tell should agree with each other and with your resume. Contradictions between LinkedIn and an application are noticed, and read as carelessness at best.
Old bios on former employers’ sites, conference listings, board pages, defunct profiles on platforms you have not used in years. Some can be updated, some removed, some simply out-ranked.
For senior people the absence of anything credible is its own signal. Establishing a small amount of substantive presence is usually more effective than trying to suppress something.
Home addresses, family details, and material that belongs to your personal life rather than your professional one. There are practical steps here that most people do not know exist.
We will tell you plainly when something cannot be removed, and what the realistic options are instead. Anyone promising deletion of everything is not being straight with you.
If the issue is really your profile, not your footprint — a Resume + LinkedIn Overhaul, $1,092, rebuilds the thing most people are actually searching for.
If you want the positioning settled first — the Personal Branding Service, $595.
If you are not sure where the problem is — start with a free resume review.
Send us your current resume first. We will tell you plainly whether the document is the problem.
A senior Australian writer scores it against the ten criteria that decide executive shortlists and returns a personal scorecard within three business days. There is no obligation, and if a smaller piece of work would fix your problem we will say so.