In an increasingly competitive job market, standing out in your resume is vital. And as the first point of contact for a recruiter or employer, some job-seekers embed a tag line before their professional summary to make an impression.
A tag line may communicate an aspiration, a personal achievement in one’s industry, or maybe a driving philosophy. A headline or job title is separate to a tag line; a tag line illustrates the way you want to align yourself with your future employer, whereas a typical headline states what you do or what you have done. On its own, a tag line in a resume is a brief but telling phrase, sentence, or sequence of words that can draw out important details about your work experience. One may interpret a tag line as an advertising slogan or a branding-image in a job-seeking context. It may even entice a future employer to lean in closer. Tag lines are perhaps more common to a LinkedIn profile than a resume; however, when included in each domain, they try to prioritise an individual’s essence.
The question of whether or not a resume should include a tag line is the applicant’s prerogative. There are different ways to incorporate a tag line, and each may speak to certain personal attributes the person wants to portray. Four different types of taglines are included here.